A free live executive training with Britni Ricard

The AI
Scale Zone

Trade Salaries for Subscriptions. Learn how businesses and brands use AI agents to cut back-office costs, reclaim time, and operate around the clock.

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Free. Live.
No cost · No card required
TRADE SALARIES FOR SUBSCRIPTIONS  /  24/7 CAPACITY  /  LOWER OPERATING COST  /  NO SHIFT COVERAGE GAP  /  TRADE SALARIES FOR SUBSCRIPTIONS  /  24/7 CAPACITY  /  LOWER OPERATING COST  /  NO SHIFT COVERAGE GAP  / 
The agent stack

Five expensive problems.
Five new capacity layers.

Every one of these exists in a solo operation and in a two-hundred-person one. What changes is which layer is worth building first.

01
Customer service
Backlog, repeat questions, slow replies, uneven coverage
Monitoring
02
Email marketing
Late campaigns, missed follow-up, unread reporting
Sequenced
03
Social media
Blank-page hours, missed posting, scattered reporting
Queued
04
Advertising
Delayed reporting, invisible performance shifts
Tracking
05
Operations
Stalled tasks, repeated status checks, owner dependency
Active
What you will learn live

Three things, in this order.

01

Why the work became hireable

The line between a tool that does a task you hand it and an agent that holds a job you gave it. Everything most companies have tried sits on one side of it.

02

What an agent actually is

The five plain-English lines that turn a chat window into a role. No code. If you can brief a new hire, you have the only skill this requires.

03

Which layers return money

Four questions that tell you whether a workflow is ready to hand over. Half of what you could give an agent, you should not.

Your host
B

Britni Ricard

Founder, Cota Skin

I built a $20 million company the old way — seven years, no investors, every dollar earned before it was spent. Around $7 million of that went to payroll, and the role that cost the most still fell behind first. Today that work runs on a subscription. This training is about the decision underneath that, not the software.

$20M
Built
$0
Outside funding
$40K
First role moved

Bring one workflow that repeats.

Leave knowing which layer creates the strongest return — and which ones are not ready yet.

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The AI Scale Zone
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Trade Salaries for Subscriptions
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